Premium Essay

Distribution and Supply Chain Management

In: Business and Management

Submitted By ravindra94314
Words 1398
Pages 6
Paper On

Distribution & Supply Chain Management

By –

Ravindra Kumar Nidhi Jain
Department of Management Department of Management
Birla Institute of Technology, Mesra Birla Institute of Technology, Mesra
Patna Campus Patna Campus ravindra94314@gmail.com nidhi_jain3312@yahoo.com

Distribution & Supply Chain Management

Abstract

This study aims at distribution system of a goods and service and its supply chain management. It focuses on types and levels of distribution channel. It also includes emerging distribution channel and rapidly increasing electronic business and its unique channels. The study includes examples of few company and their production and distribution technique.
It further demonstrates role of supply chain management and various factor that can affect the choice of channels. An important aspect is channel conflict and partnering is also covered.
Advance computer technology can increase efficiency of distribution channel is mentioned as recommendation.

1. Introduction

Every product or service need a distribution system to reach the ultimate customers. Distribution system is also known as Marketing Channels which works as Channel of Distribution of product and service and it is also known as intermediaries between producer and consumers.

Marketing channel is a set of interdependent organisations that ease the transfer of ownership as product from producer to business user or consumer.

Supply Chain is the connected chain of all the business entities, which includes both internal and external to the company, which perform or support the logistics function.

There are many functions of marketing channels, like it provides specialization of work related to product distribution and…...

Similar Documents

Premium Essay

The Synchronized Distribution Supply Chain: Best Practices in Warehouse Management

...WHITE PAPER The Synchronized Distribution Supply Chain: Best Practices in Warehouse Management About Motorola’s Mobile Supply Chain Solutions Every day, companies all over the world count on Motorola mobility solutions to keep their supply chain operations at peak productivity and profitability. When it comes to supply chain optimization, Motorola’s end-to-end supply chain mobility solutions offer the expertise gained through successful proven deployments in many of the world’s largest enterprises, a comprehensive and proven enterprises class product portfolio — including wireless infrastructure for seamless ‘inside outside’ mobility, integrated voice and data devices and bestin-class applications through a world-class partner network — and a complete portfolio of services designed to help you get and keep your mobility solution up and running to ensure peak performance and maximum value. For more information on how Motorola mobility solutions can streamline your supply chain, please visit motorola.com/supplychainmobility or access our global contact directory at motorola.com/enterprise/contactus Executive summary The warehouse is at the center of your business, a key area through which nearly everything in your business must pass — from packages in a parcel post environment to raw materials and finished goods in a manufacturing plant to a wealth of products in a distribution center. When mobility is extended throughout your warehouse, a new level of efficiency,......

Words: 6277 - Pages: 26

Premium Essay

Comparative Study of Distribution & Supply Chain Management in Manufacturing as Well as Service Sectors

...basically takes care of time and place utilities. Basically, it helps companies gain competitive advantage. Supply chain management is the process to examine everything from needs identification through the actual use and disposal of purchased materials and services while maximizing the value of ‘Rupees’ spent. SCM is the management of all key business processes across members of supply chain. The primary objective of any supply chain is “CYCLE TIME REDUCTION”. The main objective of this assignment is to provide a platform of understanding the supply chain and the business strategies to interact with various agencies those who are involve in distribution and Supply Chain Management. The topic for the assignment : “Comparative study of Distribution & Supply Chain Management in manufacturing as well as service sectors” Expectations from the students (for evaluation) Your assignments are to be in the following format: 1. Give sufficient information in details about this topic . 2. What are the main objectives of your study? 3. What are the current scenario prevailing in connection to your topic? 4. What all information you have collected related to your topic? 5. What is the analysis of your study? 6. Finally what is the outcome after analysis? 7. By this study what is your contribution to improve the present scenario of supply chain management. 8. How organization will be benefited if they follow your views or your model 9. What is your......

Words: 254 - Pages: 2

Premium Essay

Supply Chain Management

...upply Chain Management is the systematic, strategic coordination of the traditional business functions within a particular company and across businesses within the supply chain, for the purposes of imposing the long-term performance of the individual companies and the supply chain as a whole. The definition of Supply Chain Management focuses on management of relationships as means of achieving better results for all members of the supply chain, including customers. As a philosophy Supply Chain Management takes a systems approach to viewing the channel as a single entity, rather than as a set of fragmented parts, each performing its own function. There are three concepts in Supply Chain Management. These three concepts are tightly interconnected. Network Structure Business Processes Management The Network structure comprises the most important collaboration partners in a supply chain, as well as the relationships between these players. It is neither possible nor desirable to establish a SCM cooperative network that includes all participants in a business network. It is important to focus available resources on the relations that are of strategic importance for the competitiveness of the business. For many businesses, it is a novel challenge to choose and work in a structured manner with business relationships. A good way to start is to describe the roles the business fills today and the roles the business wishes to fill in the future in terms of supply chain. In......

Words: 912 - Pages: 4

Premium Essay

Study of Supply Chain Management

...What is supply chain management? [ A German paper factory receives its daily supply of 75 tons of recyclable paperas its raw material In the 1980s, the term Supply Chain Management (SCM) was developed[5] to express the need to integrate the key business processes, from end user through original suppliers. Original suppliers being those that provide products, services and information that add value for customers and other stakeholders. The basic idea behind the SCM is that companies and corporations involve themselves in a supply chain by exchanging information regarding market fluctuations and production capabilities. If all relevant information is accessible to any relevant company, every company in the supply chain has the ability to help optimize the entire supply chain rather than sub optimize based on a local interest. This will lead to better planned overall production and distribution which can cut costs and give a more attractive final product leading to better sales and better overall results for the companies involved. Incorporating SCM successfully leads to a new kind of competition on the global market where competition is no longer of the company versus company form but rather takes on a supply chain versus supply chain form. Many electronics manufacturers ofGuangdong rely on supply of parts from numerous component shops in Guangzhou The primary objective of supply chain management is to fulfill customer demands through the most efficient use of......

Words: 1749 - Pages: 7

Premium Essay

Supply Chain Management

...Supply chain management is the management and coordination of a product’s supply chain for the purpose of increasing efficiency and profitability. The term supply chain management was coined by a consultant named Keith Oliver of the strategy consulting firm Booz Allen Hamilton in 1982. It combines processes of planning, implementing, and controlling the operations of the supply chain with the purpose of satisfying the customer requirements as efficiently as possible. It attempts to control or link the production, shipment and distribution of a product. This is done by keeping tighter control of internal inventories, internal production, distribution, sales and the inventories of the company’s product purchasers. It integrates supply and demand management within and across companies. The inventory contains the raw materials, work-in-process goods and completely finished goods that are considered to be the portion of a business’s assets that are ready or will be ready for selling. Inventory represents one of the most important assets that most businesses possess because the turnover of inventory represents a primary source of revenue generation and subsequent earnings for the companies’ shareholders/owners. However, possessing a high amount of inventory for long periods of time is not usually good because there are inventory storage, obsolescence and spoilage costs. On the other hand, possessing not enough inventory isn’t good either, because the business runs the risk of......

Words: 1268 - Pages: 6

Premium Essay

Supply Chain Management in Wallmart

...BANASHANKARI 3RD STAGE BANGALORE. Term paper submission on “SUPPLY CHAIN MANAGEMENT AT WALL-MART” -SUBMITTED BY SUJAY C 1PB12MBA51 INDEX S.NO DESCRIPTION 1. INTRODUCTION TO SUPPLY CHAIN MANAGEMENT 2. LEVELS OF SUPPLY CHAIN MANAGEMENT 3. HISTORY-WALMART 4. WAL-MART INTRODUCTION AND ITS BUSINESS PROCESSES 5. SUPPLY CHAIN MANGEMENT AT WAL-MART 6. PROCUREMENT AND DISTRIBUTION 7. LOGISTICS MANAGEMENT 8. INVENTORY MANAGEMENT 9. COMPETITIVE ADVANTAGE AND BUSINESS MODELS USED AT WAL-MART 10. RFID IN WAL-MART 11. EFFICENCY IN SUPPLY CHAIN WITH RFID 12. CONCLUSION Introduction to Supply Chain Management Supply Chain Management is the discipline which encompasses the end to end business activities carried out in any business, independent of the manufacturing or service sectors. It is the synchronization of a network of facilities and distribution options that performs procurement of materials, processing the materials into finished products, and distribution of the products to customers. SCM is seen as involving five fundamental processes. These include planning, sourcing, making, delivering, and returning. Typical supply chain showing interrelations between all involved......

Words: 4359 - Pages: 18

Premium Essay

Supply Chain Management

...Supply Chain Management: made up of the interrelated organizations, resources, and processes that create and deliver products and services to end customers Supply Chain Includes… facilities functions activities involved in the process of delivering a product or service from suppliers to their customers Supply Chain Functions and activities… planning and managing supply & demand acquiring materials producing & scheduling the product/service warehousing inventory control distribution customer service Supply chain management Coordinates all these activities so that customers can be provided with prompt and reliable service Successful supply chain management in turn can provide the company with a competitive advantage Facilities along the supply chain plants warehouses distribution centers service centers retail operations Distribution methods Rail truck water air pipeline computer mail Uncertainty in the chain wrong forecasts late deliveries poor-quality materials or parts machine breakdowns canceled orders slow information transportation breakdowns Coping with uncertainty Insurance inventory companies carry inventory to minimize the negative effects of uncertainty and to keep the productive process flowing smoothly from suppliers to the customer Controlling uncertainty... identifying and understanding the causes of the uncertainty determining how it affects other activities up and down the supply chain formulating ways to...

Words: 2424 - Pages: 10

Premium Essay

Supply Chain Management

...A supply chain is a system of organizations, people, technology, activities, information and resources involved in moving a product or service from supplier to customer. Supply chain activities transform natural resources, raw materials and components into a finished product that is delivered to the end customer. In sophisticated supply chain systems, used products may re-enter the supply chain at any point where residual value is recyclable. Supply chains link value chains. Supply Chain Management (SCM) is the management of a network of interconnected businesses involved in the ultimate provision of product and service packages required by end customers (Harland, 1996).[1] Supply Chain Management spans all movement and storage of raw materials, work-in-process inventory, and finished goods from point of origin to point of consumption (supply chain). Another definition is provided by the APICS Dictionary when it defines SCM as the "design, planning, execution, control, and monitoring of supply chain activities with the objective of creating net value, building a competitive infrastructure, leveraging worldwide logistics, synchronizing supply with demand and measuring performance globally MALUS HOME STORE Malus Home Store was first introduced in 1970 and since then it’s been a very profitable business proposal. They have been present in many main markets of the capital i.e. New Delhi. They deal in all kinds of products & different product lines such as Home......

Words: 1793 - Pages: 8

Premium Essay

Costco Supply Chain Management

...|[pic] | | | | | |Costco Supply Chain Management System | | | | | |Supply Chain Management | |MGT/MKT 316F1LV | Costco is considered as one of the biggest global retailers that provide customers with a variety of merchandise, ranging from well known brands to private label items. Costco was established in 1976 under the name “Price Club” which was a store located in a converted airplane hanger in San Diego. Costco has been operating as a low cost leader, through it’s no frills warehouse business model, which enabled it to become the first company to grow...

Words: 2489 - Pages: 10

Premium Essay

The Supply Chain and Distribution Process

...0.Cadbury - Ethics at work The supply chain and distribution process This describes the way in which raw materials are sourced and transformed into final products and delivered to customers. Cadbury Schweppes has direct control over what happens in the transformation stage of its own process and can also influence the behaviour of suppliers and distributors. For example, it performs due diligence on potential suppliers by requesting them to complete a questionnaire prior to engagement. This enables Cadbury Schweppes to monitor a supplier and check they adhere to stringent standards in particular criteria. One criteria, for example, may be the environment and the questionnaire allows the supplier to express whether they carry out audits or have an environmental policy. a) Dealing with suppliers Cadbury Schweppes deals with tens of thousands of suppliers around the world and aims to work closely with them to ensure they receive fair treatment. In the case of cocoa farmers for example, Cadbury Schweppes is a member of a global coalition, which is comprised of industry, governments, non-government organisations and special interest groups created to improve working practices on cocoa farms. The coalition has funded independent surveys into cocoa farming in West Africa that have contributed to the development of programmes to help local communities. In 2003, the coalition also established a foundation, the International Cocoa Initiative - Working Towards Responsible......

Words: 661 - Pages: 3

Premium Essay

Supply Chain Management

...Definition: Supply Chain Management is the discipline related to the management of the planning, manufacturing and operations necessary to bring a product to the market place, from the sourcing of materials through to the delivery of the completed product.  The deciding factor in the success or failure of any given product is in the efficiency with which it can be brought to the market place. If the revenue derived from the sale of a product does not create a required profit margin over the cost of its production then that product is doomed to failure, and the health of the enterprise that manufactures the product will suffer.  supply chain management softwareWith that in mind it is clear that the most important factor in the life cycle of a product is the budget and time frame within which it is manufactured. The discipline of supply chain management and the ranges of software used to control it have been developed in order to make this cycle more efficient and cost effective. The field is led by the Council of Supply Chain Management Professionals (CSCMP)  Aspects of Supply Chain Management  Supply chain management is a complex field encompassing every process involved in manufacturing a product. Supply chain management software assists enterprises in controlling streamlining the process through several logistical areas.  Customer Service Management: Customer relations provide information to the manufacturer on the level of demand for the product, and also......

Words: 4202 - Pages: 17

Premium Essay

Supply Chain Management

...Running Head: SUPPLY CHAN MANAGEMENT AT DIMCO Supply Chain Management at DIMCO Kendra Brown Daniel Gilbert BUS 515 – Operations Management July 17, 2011 Answer 1 Durham International Manufacturing Company currently has integrated the internal process and would like to move towards the external integration. Lucille Jenkins, CEO for the company is not sure which avenue to take to insert the supplier function of the chain management system. The CEO has many options to consider, however must look at what would be the best fit for the company. DIMCO supply chain structure has three components, external suppliers, internal and external distributors. DIMCO currently uses 375 suppliers worldwide, sends it’s finished products to a centralized warehouse that supplies 10 distribution centers; six are domestic and four internationally. Each out the regional distribution centers supplies an average of twelve local distributors and them each supply 35 retailers. Answer 2 Implementing supply chain management, DIMCO would be able to optimize their supply change. Larger companies has made their supply chain an important and critical factor of their decisions making, by......

Words: 1343 - Pages: 6

Premium Essay

Supply Chain Management

...BEIHANG UNIVERSITY 北京航空航天大学 SCHOOL OF ECONOMICS AND MANAGEMENT 经济管理学院 SUPPLY CHAIN MANAGEMENT ASSIGNMENT 1 “Supply Chain Management of Wal-Mart” Professor: ZHAO QUIHONG Student: NGUYEN HAI YEN - LS 1508256 VU THI THU HIEN - LS 1508226 GANTA. MURALI - LS 1508233 NGUYEN KHANH LINH - LS 1508230 NGUYEN THI THU HIEN - LS 1508257 INTRODUCTION Wal - mart was founded in 1962 by Sam Walton in Rogers, Ark. It is an American multinational retail corporation that runs chains of large discount department stores and warehouse stores. Almost everything can be found in Wal-Mart stores and it has everything a homemaker can ever think of. It is arguably the largest retail chain that deals with millions of product ranging from furnitures, clothes, groceries, books, movies, electronic, jewelries, baby products and much more. In the 1960s through the 1970s, companies realized strong engineering, design, and manufacturing functions were strong market strategy keys to create and capture customer loyalty. As the demand for new products rose in the 1980s, these market requirements were to increase their flexibility and responsiveness to adapt existing products and processes or to develop new ones in order to meet customer needs. As manufacturing improved in the 1990s, managers began noticing material and service inputs involving suppliers and their major impact on an organization‘s ability to meet customer needs. As a result of these changes,......

Words: 4926 - Pages: 20

Premium Essay

Supply Chain Management

...MBA 311:SUPPLY CHAIN MANAGEMENT (SCM) Unit 1. Introduction: Supply Chain encompasses all activities associated with the flow and transformation of goods from the raw material stage (extraction), through to the end user, as well as the associated information flows. Material and information flow both up and down the supply chain. Some Definitions of Supply Chain: A supply chain is a network of facilities that procure raw materials, transform them into intermediate goods and then final products, and deliver the products to customers through a distribution system. Lee and Billington A supply chain is a network of facilities and distribution options that performs the functions of procurement of materials, transformation of these materials into intermediate and finished products, and the distribution of these finished products to customers. Ganeshan and Harrison A supply chain, logistics network, or supply network is a coordinated system of organizations, people, activities, information and resources involved in moving a product or service in physical or virtual manner from supplier to customer. Supply chain activities (value chains or life cycle processes) transform raw materials and components into a finished product that is delivered to the end customer. Today, the ever increasing technical complexity of standard consumer goods, combined with the ever increasing size and depth of the global market has meant that the link between consumer and vendor...

Words: 7797 - Pages: 32

Premium Essay

Customer-Facing Supply Chain Practices -- the Impact of Demand and Distribution Management on Supply Chain Success

..."Customer-Facing Supply Chain Practices -- The Impact of Demand and Distribution Management on Supply Chain Success." Journal of Operations Management 30.4 (2012): 269-81. Print. Research Classification: The authors of this research performed an empirical based study and outlined three objectives to their study: 1. …to provide empirical evidence of whether or not demand management (DeM) does indeed have such a substantial positive impact on supply chain performance; 2. …the simultaneous evaluation of the impact of customer-facing SCM practices related to both DeM and distribution management (DiM); 3. …the analysis of a potentially existing relationship between DeM and DiM, (p270 et al. 1-3). To meet the objectives of their study, the authors “identif[ied] relevant practices to DeM and DiM” through literature reviews and expert interviews, and from here, the authors created a conceptual model and utilized the partial least squares to test their hypothesis, (p269 -70). Statement of Problem: This journal article aims to examine the “relative impact of relative practices associated with demand and distribution management,” (p 269). Defined by the authors as “…the ability of a company to understand customer demand and requirements and balance them against the capabilities of the supply chain,” demand management (DeM) is becoming more and more popular in the operations management field; however, DeM has not been comprehensively analyzed in terms of supply chain......

Words: 1399 - Pages: 6