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a. Ensured benefits to both the parties: She ensured that both the parties who approached her are getting benefitted with the collaboration. Networking should be a win-win situation for all: She was careful in exploiting her network.

b. Criteria To network was based on Performance and she consistently maintained that position.

c. She carefully controlled the frequency of her interactions with the contacts that were more busy.

d. Would follow up with connections.

e. Good at evaluating people. Computing the future value of relations: Connect with

f. Always reply to everyone

h. Connect with people who are interesting & smart instead of powerful people

2. The challenges she faced at T/maker made her realize the importance of networking to succeed. Realizing that T-maker needed to find creative, cost effective means of generating consumer demand, Heidi began an aggressive campaign to build awareness of the company and its product. Leveraging her outgoing personality and fuel her desire to meet interesting people she began to consciously start networking.

Heidi’s natural style was to maintain deep personal relationships with every person she meets. It was the paucity of time that forced her to change her natural approach and adopt a different method. She started to maintain close relationships with people who were nuclei of their own networks. This allowed her to maintain a large network of individual contacts. However, she made it a point to maintain a close relationship with a small set of people. These were people who weren’t necessarily powerful but were people she essentially liked.

She always careful to maintain the confidentiality and neutrality in her discussion. This gave her the credibility in her network.

However, she does go deep with select set of…...

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