Optical Distortion Case

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    Science and Optical Illusions of Athabasca Falls

    creating rainbows in various places at the foot of the waterfall. This seemingly simple, majestic and powerful display of water is in fact a series of molecular bonds, laws of physics and optical illusions which interact in complex manners, creating the fascinating effect we can observe. Memo Report Optical illusions are caused by many factors, and each one can cause a different effect. In this paper, we will see the causes and effects of the Afterimage effect, and how it can be explained. What

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    Optical Fiber

    ------------------------------------------------- Optical fiber An optical fiber is a flexible, transparent fiber made of a pure glass (silica) not much wider than a human hair. It functions as a waveguide, or "light pipe", to transmit light between the two ends of the fiber.[1] The field of applied science and engineering concerned with the design and application of optical fibers is known as fiber optics. Optical fibers are widely used in fiber-optic communications, which permits transmission

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    Case Analysis

    Case 11.1- Mazda and Syzygy Case Overview Mazda Motor Europe hired an observational company by the name of Syzygy to monitor the consumers that uses their website. Situation Analysis Mazda Motor Europe would like to know details about how consumers are using their website and if the website is user friendly. Questions 1. What could Mazda learn from eye-tracking software that would be difficult to learn? from other observational methods? The eye-tracking software provides Mazda with

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    Case Study Report: Optical Distortion, Inc. (a)

    For the three types of chicken farms, the appealing and unappealing characteristics of using ODI contact lens are presented as below. When it comes to appealing characteristics, the three types of chicken farms are the same: less cannibalism, less feed cost, and less the temporary weight loss and the retardation of egg production. From the perspective of cannibalism, which is originally 25% showed in experience, flock mortality is reduced to an average of 4.5% when ODI lens are used . On the

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    Optical Distortion, Inc.

    Optical Distortion, Inc. HBS Case Study 9-575-072 Marketing Management MKT 6301.002 – Fall 2012 As of 1974 the chicken population in the US is already in excess of 400 million birds, with slow but steady growth expected through 1980. Given that fact that a great many of these birds live in tight quarters on very large chicken farms, a means of combating the chicken’s natural instinct to peck other chickens is needed. Pecking can actually lead to high mortality rates in flocks (cannibalization)

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    Memory Distortions

    crime and studying this unit, there is one trick for giving your memory a boost, Is to use mnemonic devices to encode items a special way. Three popular techniques is the Method of loci, peg words, and acronyms. There are other reasons for memory distortions, for instance epinephrine and cortisol are natural hormones in the body that affect the amygdale. The powerful effect of these hormones produce what is known as “flashbulb memories”, flashbulb memories are memories that are produced with surprising

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    Optical Distortion

    ODI Case Exercise Daniel Garrison, CEO of Optical Distortion, Inc (ODI), asked Roland Olson, marketing VP of ODI, to develop a marketing plan for the firm’s new (and only) product—a contact lens for chickens. A surprising idea? Mr. Garrison explained: Like so many other great discoveries, our product concept was discovered by accident. A chicken farmer had a flock of chickens with severe cataract problem. He separated the afflicted birds from the rest of the flock and subsequently

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    Perceptual Distortions

    perception is an interpretation of information according to individual values, needs, fears and emotions. During my reading of Chapter 3, I could easily relate to situations in my daily work activities in the Army. There are many types of perceptual distortions where I work. I can describe a situation where a peer undervalued her capabilities in a self-effacement bias. She was asked by our new supervisor to be an instructor in our daily physical training session. She refused saying that she didn’t know

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    Optical Distortion Case

    Case Study Jingjing (Cathy) Xu jxu38@hawk.iit.edu May 1, 2013 I. Executive Summary The dilemma ODI faces is whether introduce its product at a higher price and continue process its multiproduct and multimarket strategy. Based on ODI limited resources and current situation of poultry industry in United States, it should focus on large-sized chicken farms and price ODI lenses at a higher level for the sake of its profits and its future business plan. II. Introduction With the fact existed

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    Different Types of Passive Optical Network

    A passive optical network (PON) is a system that brings optical fiber cabling and signals all or most of the way to the end user. Depending on where the PON terminates, the system can be described as fiber-to-the-curb (FTTC), fiber-to-the-building (FTTB), or fiber-to-the-home (FTTH). All PON systems have essentially the same theoretical capacity at the optical level. The limits on upstream and downstream bandwidth are set by the electrical overlay, the protocol used to allocate the capacity and manage

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    Optical Character Recognition

    character recognition are discussed here along with their performance. Fig 1.Major Steps of an OCR System Index Terms— Offline Hand written Character Recognition, Pre-Processing, Feature Extraction, Classification, Post Processing. I. INTRODUCTION Optical Character Recognition (OCR) is one of the most fascinating and challenging areas of pattern recognition with various practical applications. It can contribute immensely to the advancement of an automation process and can improve the interface between

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    Pandora Case

    Pandora case 1. Pandora started with a website which provides personalized music playlists. Experts rated songs on as many as 500 different musical attributes or “genes”. Each gene corresponds to a music characteristic, such as gender of the lead vocalist, level of distortion on the electric guitar, syncopation, and vocal harmonies, to name just a few. Pandora has two subscription plans. On the free plan the listener will hear advertisments now and then and there is a user limit of 40 hour-per-month

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    Optical Distotrtion

    Case Analysis Optical distortion, Inc. Presented by Donnette Russell Marketing Plan Table of Contents Executive Summary 3 The Challenge 3 Situation Analysis 4 Market Segment 4 Alternative Marketing Strategies 4 Selected Marketing Strategy 4 Short and Long Term Projections 4 Conclusion 4 Executive Summary Optical Distortion, Inc. was incorporated in 1966, after an innovator by the name of Daniel Garrison stumbled upon an opportunity to enhance the output

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    Optical Distortion Inc

    Introduction Optical Distortion, Inc. (ODI), is a small, new company that has developed contact lenses designed to impair the vision of egg-producing farm chickens. This development came after an accidental discovery that partially blind chickens demonstrate more manageable and productive behaviors that are valuable to chicken farmers. Market Trends As within many industries, the poultry and egg production market has evolved dramatically in the last century— from small backyard barnyards to

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    Case Study Optical Distortion Inc.

    Ekonomski fakultet u Sarajevu Katedra za Marketing Editors: dr Nenad Brkić Emir Agić Optical Distortion, Inc. (A) U jesen 1974. godine, Daniel Garrison, predsjednik i glavni šef korporacije Optical Distortion, Inc. (ODI) zamolio je Ronalda Olsona, potpredsjednika marketinga, da razvije marketing plan za ODI-jev novi i jedini proizvod – kontakt leće za piliće.1 Dok su se kontaktne leće kod ljudi uobičajeno koristile za poboljšanje vida, leće razvijene od strane ODI korporacije napravljene su

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    Case Study

    1. Answer: In my opinion, this evaluation has several major proposes according to the various idea of Max, Jim and Lynne. Fine-tuning has been used as a tool to evaluate the score of workers. The main point of this case is discussing about ‘evaluating form’. According to this case, there are two main ideas of the evaluation. Firstly, Tom Hamilton, the first year manager, is an accurate evaluation called Give them the facts. Accuracy is top priority in this performance appraisal. He said “One key

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    Cognitive Distortion Worksheet

    Cognitive Distortions Worksheet |Name: Kenyatta Forrest | Read Chapter 3 in the course textbook. Complete the table below using the information from the textbook. You must use a total of 5 cognitive distortions. GCU style is not required, but solid academic writing is expected. |  |Cognitive Distortion and Description

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    Optical Illusions

    Optical Illusions Specific Purpose: To inform the audience on how optical illusions work. Introduction Attention Getter: The eye of the beholder. Thesis Statement: The eye gathers information that is processed by the brain and sometimes what we think we see is not what is actually there. No, that doesn’t mean we are all crazy. Relevance: Every day we are surrounded by hundreds of images that are perceived differently from objective reality, though we may not notice it. Preview of Points: Merriam-Webster

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    Optical Distortion

    OPTICAL DISTORTION, INC. ESTRATEGIA DE MARKETING RODRIGO DE LA MAZA V. SECCIÓN N8 CONTEXTO El caso presenta el desafío de la empresa Optical Distrotion, Inc en el desarrollo del programa comercial para el único y nuevo producto que esperaban lanzar al mercado. El consistía en unos lentes de contacto para gallinas ponedoras que les cegaban parcialmente la vista lo que daba como resultado el menor consumo de alimento y un manejo más fácil de estas debido a la eliminación de las jerarquías

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    Distortion

    VISUAL DISTORTIONS NEAR A NEUTRON STAR AND BLACK HOLE ABSTRACT The visual distortion effects visible to an observer traveling around and descending to the surface of an extremely compact star are described. Specifically, trips to a "normal" neutron star with relatively weak surface gravity, an ultracompact neutron star with extremely high surface gravity, and a black hole are described. Concepts such as multiple imaging, red- and blue-shifting, conservation of surface brightness, the photon

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    Case Study

    | 4320 | 3.03 | 2 | 33600 | 3360 | 2820 | 5040 | 2.99 | 3 | 32200 | 3360 | 2760 | 5040 | 2.89 | 4 | 35400 | 3840 | 2880 | 5740 | 2.84 | This productivity figures shows the multifactor productivity drops gradually from 3.03 to 2.84. USPS Case: 1. It is important for USPS to have a high volume of mail to process because USPS controls the world largest postal service and employ the largest portion of workers in the United States. Also, it controls the largest international shipper through

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    Optical Fiber in Bangladesh

    telecommunication technology and the evolution of microwave radio, satellite systems and various optical fiber based infrastructures. Based on the proven superiority of fiber optics combined with the shortfalls of and the complexities faced by the existing satellite systems due to particularly unfavorable regional climatic conditions in and around Bangladesh, the need to link that country to a global submarine optical fiber telecommunication system as the backbone of choice for bulk information transport

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    Constitutional Distortion

    Has Constitutional Distortion Become Common Practice in the Mexican-American Border region? The Unites states has implemented permanent Inland Immigration Checkpoints on all major roads leading away from Mexico in the southern states. Are these checkpoints Legal? Can you refuse? What are your rights? Does the law agree with them? These questions are important and mostly left unanswered. The research shows a major dividing line between literal interpretation of the fourth amendment, and the government’s

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    Case Madam

    Case Study Analysis: Part A “Successful negotiation is an art, not a science. The three most important concerns and elements in any negotiation are the relationship, the risk and the value. These concerns are the real decision criteria that underlie any business transaction” (Di Frances, 2005, para. 2). Capital Mortgage Insurance Corporation (CMI) was acquired by Northwest Equipment Corporation in 1978 and was a wholly owned subsidiary (Lewicki, Saunders, & Barry, 2005). Northwest Equipment

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    Are Optical Illusions Real?

    Aaron Pomerleau Mr. Hiatt Psychology 3 April 2014 Is it true? Look at an optical illusion and you may think you're seeing things, such as a curved line that's actually straight, or a moving object that's standing still. You wonder if your eyes are playing tricks on you. But you can’t help but thinking, could it be real? It's not all in your eyes. An illusion is proof that you don't always see what you think you do because of the way your brain and your entire visual system perceive and interpret

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    Dimensioning of Optical Networks

    Engineering Monash University DIMENSIONING OF OPTICAL NETWORK ARCHITECTURES Saritha Sree Kumar Supervised by Dr. Rajendran Parthiban ABSTRACT Optical backbone networks have been promoted as potentially low cost solutions for transporting very high bandwidth traffic. In this project, we developed an automated program which is implemented as a plug-in for the existing Aurora 2008 software that can dimension an optical circuit switched network for any country across the globe

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    ‘Abortion Distortion’ by Rebecca Ayrey

    Name Tutor Course 19 March 2015 ‘Abortion Distortion’ by Rebecca Ayrey Rebecca Ayrey’s article ‘Abortion Distortion’ was published on the Nation’s website in December of 2003. Ayrey asserts that the lawmakers who passed the so-called partial birth abortion ban are far removed from women's lives. During Ayrey’s late-term abortion, she realized that thousands of American women are forced to deliver a fetus with severe defects. The law restricts them from having an abortion on requirement that

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    Case

    Case 1: Spanning the Globe By: Allen D. Engle, Sr. Eric Christopher, Associate Director for Global HR Development at Tex-Mark, was sitting in his car in an early-morning traffic jam. He had thought that by leaving his home at 7:00 a.m. he would have been ahead of the heavy commuter traffic into San Antonio’s city center. The explanation for the long queue was announced by the radio traffic service. A large, portable crane, used to set up concrete barriers around road works, had overturned, and

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    Optical Distortion Inc

    Optical Distortion, Inc. (ODI) is the world’s first company to introduce contact lenses for chickens. These lenses offer farmers a unique cost saving opportunity and are more humane and efficient than the current de-beaking method. ODI, with help from New World Plastics has developed this commercially viable technology to reduce cannibalism by inducing astigmatism. With a patent holding off competition for at least three years, ODI needs to decide how to price contact lenses to ensure high adoption

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    Full-Depth Epidermis Tomography Using a Mirau-Based Full-Field Optical Coherence Tomography

    Full-depth epidermis tomography using a Mirau-based full-field optical coherence tomography Chien-Chung Tsai,1 Chia-Kai Chang,1 Kuang-Yu Hsu,1 Tuan-Shu Ho,1 Ming-Yi Lin,2 Jeng-Wei Tjiu,2,4 and Sheng-Lung Huang1,3,* 2 1 Graduate Institute of Photonics and Optoelectronics, National Taiwan University, Taipei 10617, Taiwan Department of Dermatology, National Taiwan University Hospital and College of Medicine, National Taiwan University, Taipei, Taiwan 3 Department of Electrical Engineering

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    Optical Instruments: Simple Microscope

    Optical Instruments: Simple Microscope A simple microscope was constructed with two positive lenses and observed. Using the thin-lens equation, the focal length of three given lenses were examined and used to find the angular magnification of the microscope. After the angular magnification was calculated, a to-scale ray diagram was drawn to identify the findings. 1. Introduction A compound microscope has a magnification by two lenses. One of the lenses is objective, which produces a bigger

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    (Case Analysis)

    (Case Analysis) Overview This case analysis is about an employee whose messages are distorted and misunderstood when it reaches the C.E.O’s office. The author of this case analysis sites some alternative courses of action to choose the best way on how to solve the problem. The author also shows the advantages and disadvantages of each alternative courses of action he sited. The best alternative course of action will be recommended by the author. Central Problem When I communicate from

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    Detailed Solutions to Zeus Opticals Acme Corporation

    Solutions - Zeus Opticals a. Price Variable cost Unit contribution margin Allocated overhead Profit margin Eyepieces $53.00 30.00 23.00 25.50 $(2.50) Binoculars $ 78.00 45.00 33.00 32.30 $ 0.70 Camera Lens $160.00 118.00 42.00 35.70 $ 6.30 In this computation, notice that Zeus’s overhead rate is $17 per labor hour. We first compute the total number of hours as [(16,000 eyepieces × 1.5 hours/unit) + (20,000 binoculars × 1.9 hours/unit) + (3,000 lens× 2.1 hours/unit)]

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    Optical Fibre

    ASSESSMENT TASK-1 CASE STUDY SALES BUDGET ITEM JANUARY FEBRUARY MARCH TOTAL 1. $30,000 30000+(10/100×30000) = $33,000 33000+(50/100×33000) = $49,500 $112500 OPERATING EXPENSES BUDGET Operating expenses SALES JANAURY FEBRUARY MARCH Salary to partners 9167 9167 9167 Salary to others 6667 6667 6667 Stationery 167 167 167 Electricity 100 100 100 Travel 600 660 990 Bank charges 133 133 133 Phone 240 240 240 Rent 1800 1800 1800 Total 18874 18934 19264 Other expenses Depreciation

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    Distortion Fields

    our ________________________________________________________________________________________________________________ Professor Peter Tufano and Research Associate Michael Lewittes prepared this case. HBS cases are developed solely as the basis for class discussion. Certain details have been disguised. Cases are not intended to serve as endorsements, sources of primary data, or illustrations of effective or ineffective management. Copyright © 1993 President and Fellows of Harvard College. To order

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    Optical Fibre

    install and terminate Optical Fibre Cabling. ACMA recognised Optical Fibre Cabling UEENEEF105A On completion of the course graduates will be able to:  Identify the principles, properties, advantages and typical areas of application of Optical Fibre transmission for custom premises installation.  Identify the correct fibre type, cable construction and installation components for custom premises installation.  State the AS/NZS 3080 requirements for Optical Fibre dimension, connectors

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    Case

    financial services to customers. Financial system is therefore, believed to financial market that accelerates the performance of engine of growth of an economy. Good corporate governance is a need in financial system in that it controls market distortion from the various stakeholders in the system. The implication of financial sector governance in developing economies is even far-reaching for following stylized facts. First, banks have an overwhelmingly dominant position in developing economy

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    Optical Distortion

    MKTG 701 CASE STUDY 1 Optical Distortion, Inc. Alexandra Generales & McCown Bridges In 1962, Ronald Olson, a farmer in Arizona, found a strong correlation between poor eyesight in chickens and a decrease in the amount of food eaten and their mortality rate due to cannibalism. Olson was so impressed by his findings that he began to seek a way to intentionally impair the vision of his chickens, so as to duplicate the results he found. Twelve

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    Optical Distortion, Inc.

    Executive Summary The company- Optical Distortion, Inc. * In 1966, Robert D. Garrison(designer of the first non-human lenses), Robert Olson(a farmer from Oregon) and James Arnold(a business-man) established the Optical Distortion, Inc. * In 1968, the problem of retention in chickens eyes is solved, and in December, 1969, a U.S. patent for the lenses was issued * In 1973, Daniel Garrison(Robert’s son) obtained a long-term license from New Plastic World for the exclusive use in non-human

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    Case Study

    CASE ANALYSIS Case III: The U.S. Postal Service Prepared by: Acuzar, Maezel Joyce Aldovino, Jovy Andal, Fredelyn Margot Catapang, Noreen Ferrera, Ann Joie Ilagan, Shaye Angelie Manalo, Mary Chriszel Masangcay, Maureen Joy Rosales, Rose May Sayco, Aira Crissandra (BSA 3201) Case III: The U.S. Postal Service Case Facts: * It is the largest postal service in the world, handling 41 percent of the world’s mail volume. * The USPS is huge by any standard. * It also employs over 760,000 workers

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    Odi Case Exercise

    ODI Case Exercise Daniel Garrison, CEO of Optical Distortion, Inc (ODI), asked Roland Olson, marketing VP of ODI, to develop a marketing plan for the firm’s new (and only) product—a contact lens for chickens. A surprising idea? Mr. Garrison explained: Like so many other great discoveries, our product concept was discovered by accident. A chicken farmer had a flock of chickens with severe cataract problem. He separated the afflicted birds from the rest of the flock and subsequently

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    Optical Coherence Tomography: a Review

    IEEE JOURNAL OF SELECTED TOPICS IN QUANTUM ELECTRONICS, VOL. 5, NO. 4, JULY/AUGUST 1999 1205 Optical Coherence Tomography (OCT): A Review Joseph M. Schmitt (Invited Paper) Abstract— This paper reviews the state of the art of optical coherence tomography (OCT), an interferometric imaging technique that provides cross-sectional views of the subsurface microstructure of biological tissue. Following a discussion of the basic theory of OCT, an overview of the issues involved in the design of

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    Sally Case

    Sally Case One significant flaw in how overhead costs is allocated by Sally under in the ABC systems is, her application of the 150% for both the internal control and information systems departments. The flaw here is that Sally is kind of using both the ABC and the standard cost system at the same time in determining the charge out rate for the two departments. This will inflate the charge out rate for the internal control consulting, with the information system consulting been reduced, considering

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    Case

    Keeney, and Howard Raiffa Making decisions is the most important job of any executive. It’s also the toughest and the riskiest. Bad decisions can damage a business and a career, sometimes irreparably. So where do bad decisions come from? In many cases, they can be traced back to the way the decisions were made—the alternatives were not clearly defined, the right information was not collected, the costs and benefits were not accurately weighed. But sometimes the fault lies not in the decision-making

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    Optical Fiber Networking

    3 Introduction...... …........ …......... …........ …........... …............ …........ … 3-4 What is Optical Networking........... .......... ......... ........ ............ ................ 4 Standards........ ….... ….............. …........... …......... …........... ….......... .. 4 Historical Milestones........ …... …... …...... ….... …......... …....... …....... 4 Optical Networking why......... ….......... …..................... …................ …. 5 Principles and Operation

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    Optical Fibre

    An optical fiber or optical fibre is a thin, flexible, transparent fiber that acts as a waveguide, or "light pipe", to transmit light between the two ends of the fiber. The field of applied science and engineering concerned with the design and application of optical fibers is known as fiber optics. Optical fibers are widely used in fiber-optic communications, which permits transmission over longer distances and at higher bandwidths (data rates) than other forms of communication. Fibers are used

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    Optical Distortion Case Analysis

    Zhicheng Yao Case: Optical Distortion (A) Preparation Questions: Optical Distortion Case (Hand in 3-page report) 1. What characteristics of the ODI contact lens are likely to make it appealing/unappealing to different types of chicken farmers? Appealing: Like many other fowl, the chickens are social birds and their society has a definite social structure. They establish a hierarchical social organization, though fighting and pecking after the birds reach sexual maturity. The comb on the

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    Optical Pump

    Optical Pumping Lab Report [Basic Principle] Before discussing the optical pumping, we have to mention the energy levels of the atom and their splitting due to the interaction between the spin of electron, orbital angular momentum of electron and spin of nuclei. We denote them with S, L, and I respectively. And the total angular momentum of electron is denoted by J, (Grand) total angular momentum is denoted by F. Therefore we will have to deal with the LS interaction, IJ interaction and later

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    Case Costco

    20 | 20 | 16 | 20 | Softlines (including apparel, domestics, jewelry, housewares, books, movie DVDs, video games and music, home furnishings, and small appliances) | 11 | 12 | 12 | 13 | 14 | Ancillary and Other (gasoline, pharmacy, food court, optical, one-hour photo, hearing aids, and travel) |  15 | 14 | 13 | 11 | 10 |  To encourage members to shop at Costco more frequently, the company operated ancillary businesses within or next to most Costco warehouses; the number of ancillary businesses

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    Optical Loss in Waveguide

    tapered rectangular waveguides and a standard single-mode optical fiber has been calculated. Losses as low as 0.16 dB can be reached for waveguides with a refractive-index contrast in the range of 0.5% to 1.96%. The fabrication tolerances are such that practical devices with coupling losses below 0.25 dB are feasible. Key words: Coupling loss, optical waveguides, integrated optics. 1. Introduction In optical systems that contain integrated optical components, mode-field mismatch between the fundamental

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