MINI MARKETING PLAN
Marketing Plans work when they are based on unique, meaningful marketing strategies that focus on the current needs and desires of a target customer.
Ten Steps to Marketing Success
1. Finding your niche
----Market Segmentation/Unserved or Underserved customers
----Size, Usage, Benefits, Lifestyles, Occupation, Distribution Channels, Geography, Income, Social Class, Personality, Age, Family size, etc.
(Examples-Demographics, Market Surveys, etc
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